Wholehearted Company Core Value Culture

Embrace Being Wholehearted: The Power of Being Wholehearted

Welcome to our fourth installment in our values series.  If you’ve been following our series, you’ve learned that we’re celebrating our 115th year of operations by taking time to reflect on what brought us here and how we want to shape the future of our company so we can continue to be the financial partner of choice in the Shenandoah Valley.

Read more about our other values here.

Our final value, which represents the “W” in GROW, is “Wholehearted.  This characterizes the essence of showing up each day with purpose and owning every touchpoint. In this blog post, we will delve into the meaning and significance of being wholehearted, exploring why it is a vital trait for individuals and organizations alike.

Defining Wholeheartedness

At its core, being wholehearted means showing up engaged with a deep sense of purpose, passion, and conviction. It involves being fully present in every aspect of life, whether personal or professional and embracing a holistic approach to living. Wholehearted individuals are committed to giving their best and going the extra mile in everything they do.

Embracing Purpose

One key element of being wholehearted is having a clear sense of purpose. Wholehearted individuals understand their personal and professional goals and align their actions and decisions accordingly. By embracing purpose, they find meaning in their endeavors and approach each day with a renewed sense of enthusiasm.

 Owning Every Touchpoint

Wholeheartedness goes beyond merely going through the motions. It involves taking ownership of every touchpoint and interaction and recognizing its impact on others. Wholehearted individuals understand the value of attention to detail and strive to make every touchpoint a meaningful and positive experience.

Embracing Passion and Conviction

Being wholehearted means bringing passion and conviction to everything we do. It is about embracing our interests and values and infusing them into our work and relationships. Wholehearted individuals are driven by their genuine enthusiasm and are not afraid to express their convictions, inspiring others along the way.

Cultivating Resilience

Embracing wholeheartedness requires resilience, as it involves facing challenges and setbacks with unwavering determination. Wholehearted individuals understand that setbacks are opportunities for growth and remain steadfast in their pursuit of excellence. Their resilience allows them to bounce back stronger and continue to show up wholeheartedly.

As F&M Bank releases its final value, “Wholehearted,” it is evident that this quality is essential for individuals and organizations aiming for success and fulfillment. Being wholehearted means showing up each day with purpose, passion, and conviction, owning every touchpoint, and embracing a holistic approach to life. By embodying wholeheartedness, we can create meaningful connections, inspire others, and make a lasting impact in all aspects of our lives.


Our next blog will focus on our newly developed pillars.  We’ll explain what they are and how they help us focus our support within our communities.